CSR - Reasons for CSR

Reasons for CSR

Good reasons for a national CSR strategy

• Responsible entrepreneurial activity strengthens the social and ecological dimension of globalisation.
• Shouldering social responsibility should also form a trademark of German enterprises at home and abroad in future.
• Reliable "corporate values" enhance the national and international competitiveness of both smaller and larger enterprises.
• "Corporate values" promote solidarity in our society.
• Responsible action on the part of enterprises also needs be more visible for consumers.

CSR benefits society

When enterprises shoulder responsibility, this is a gain for society. It means training more than is necessary for their own companies. Giving a chance to young people who have difficulties. Shouldering responsibility means ensuring that no pollutants escape at the production location and that the environment is not contaminated. It means respecting workers. Not immediately making them redundant, even if it would be legally possible, but seeking alternative solutions. It means for instance offering a company kindergarten and flexible working hours models for better reconciliation of families and careers.

CSR is therefore a gain for society, both in Germany and in international locations. Shouldering voluntary responsibility is a possibility for giving globalisation a social face. CSR is an opportunity to shape social change through globalisation and other developments according to our values and rules before others impose their standards on us. Policy-makers alone can adopt international agreements, and hence prescribe a framework. Thereafter, the standards can only be implemented through responsible action on the part of enterprises. This can make CSR something special: The social dimension of globalisation.

CSR is a gain for enterprises

Enterprises which make a contribution to a strong, solidarity-based, vital society promote an environment in which they can do business successfully. CSR enhances enterprises' competitiveness.

Enterprises can use CSR to shape their environment in a positive direction. Avoiding risks and creating opportunities: Thus, CSR becomes a part of corporate strategy - and a strong added value of the German economy in international competition. Made in Germany means: Quality also through responsibility.

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